The Inoar Brazilian Blow Wave: cost, results and how long it lasts
The Inoar Brazilian Blow Wave costs R800 - R2 800 at the Soma Blow Wave Bar in Pretoria, depending on hair length. It is a smoothing treatment for frizz and volume, and Inoar states the result lasts 3 months if it is maintained with the correct homecare. Here is what that means in practice.
What is an Inoar Brazilian Blow Wave?
A Brazilian blow wave is the everyday South African name for an in-salon keratin smoothing treatment. Inoar, the Brazilian brand behind ours, groups these under its Brazilian Blowdry treatments and describes them as "an entire range of Keratin Treatments, each one formulated for a specific need and a specific result." The aim is smoother, less frizzy hair that is quicker to style.
At the Blow Wave Bar it sits on our Inoar menu alongside the Japanese Super Silk Treatment and two basin treatments. This guide covers the Brazilian Blow Wave only: what it costs, what Inoar says it does, and how to look after it.
What does the Inoar Brazilian Blow Wave do?
These are Inoar's stated results for the treatment, as listed on our menu:
- Reduces volume/curl up to 90%
- Eliminates frizz up to 99%
- Restore & repair damaged hair, reduces blow wave time by 50%
- Lasts 3 months (if maintained with correct homecare)
Results vary from head to head. Very curly, coloured or already damaged hair can respond differently from fine hair with a little frizz, which is why it helps to talk through your hair's history before you book.
How much does a Brazilian blow wave cost in Pretoria?
At the Soma Blow Wave Bar the Inoar Brazilian Blow Wave is R800 - R2 800, length dependent. Longer and thicker hair takes more product and more time to treat, so it sits towards the top of the range. We confirm your price at the consultation.
- Inoar Brazilian Blow Wavelength dependentR800 - R2 800
How it compares with other options on our menu
| Service | Price | What it is for |
|---|---|---|
| Inoar Brazilian Blow Wave | R800 - R2 800 | Frizz and volume reduction that Inoar says lasts 3 months with correct homecare |
| Inoar Japanese Super Silk Treatment | R590 - R1 020 | Inoar's in-salon superfood treatment for moisture, gloss and lubrication |
| Mini Japanese Silk (basin) | R220 | Soft & Shiny Hair, Adds Protein, Reduces Frizz |
| Volume Blow Wave | R290 | A blow-dried style with lift and body that typically lasts until your next wash |
A regular blow wave is a styling service that typically lasts until your next wash, while the Brazilian Blow Wave is about changing how your hair behaves between appointments. Inoar states it reduces blow wave time by 50%, so it can suit people who blow dry often and want that time back.
What causes frizz, and why does smoothing help?
Each hair strand has an outer layer of overlapping scales called the cuticle. When the cuticle lies flat, light reflects off it evenly and hair looks glossy. When it is raised, through dryness, heat, colour or simply natural texture, the strand can absorb moisture from the air and swell unevenly. That uneven swelling is what most of us see as frizz.
In Pretoria, summer afternoon thunderstorms and humid days are often when frizz is at its worst, while the dry winter can leave lengths rough and full of static. Smoothing treatments typically work on the outside of the strand, helping it lie flatter and resist humidity for longer.
Porosity: why some hair frizzes more
Porosity describes how easily hair takes in and loses moisture. Highly porous hair, often the result of bleaching, frequent heat styling or sun, tends to frizz more and dry out faster. Tell us about any colour or lightening you have had, because it can affect how your hair responds to treatment.
How long does a Brazilian blow wave last?
Inoar states the result lasts 3 months if it is maintained with the correct homecare. How long yours lasts typically depends on how often you wash, which products you use, how much heat and sun your hair gets, and the condition it started in.
Smoothing results tend to soften gradually with washing rather than disappear overnight, so a sensible time to book again is when you notice frizz and volume creeping back.
Brazilian blow wave aftercare: how to make it last
Inoar links the 3 month result to the correct homecare, so aftercare is part of what you are paying for. General guidance for keratin-smoothed hair:
- Ask your stylist whether your treatment has a no-wash or no-tie period afterwards, and follow it.
- Use a sulphate-free shampoo. Sulphates are strong cleansers that can strip smoothing treatments faster.
- Wash less often if you can, and use lukewarm rather than hot water.
- Use a heat protectant before blow drying, straightening or curling.
- Condition your mid-lengths and ends every wash, and add a weekly mask if your hair is dry.
- Rinse chlorine and salt water out promptly after swimming.
The Blow Wave Bar is a proud stockist of Inoar products. Ask your stylist which Inoar home care suits your hair after the treatment.
Is a Brazilian blow wave right for my hair?
It is often a good fit if you spend a long time blow drying, fight frizz most days, or want hair that behaves in humid weather. It may be less suited if you love your natural curl and want to keep it fully defined. Inoar's professional range includes several keratin systems formulated for different results, so tell your stylist what you want to keep as well as what you want to lose.
If your hair is mainly dry or damaged rather than frizzy, the Japanese Super Silk Treatment or a basin treatment may suit you better. Mention any hair concerns, such as damage, frizz or texture, at the consultation so we can recommend the right treatment or product.
Booking a Brazilian Blow Wave in Nieuw Muckleneuk
The Blow Wave Bar is inside Soma Laser & Skincare Clinic at 203 Lange St, Nieuw Muckleneuk, Pretoria. We are open Tuesday to Friday from 07h30 to 17h30 and Saturday from 07h00 to 13h00, and closed on Mondays, Sundays and public holidays. Call or WhatsApp 083 573 0982, or email info@somalaser.co.za, to book a consultation.
- Inoar hair treatments
- The Inoar Japanese Super Silk Treatment
- Daymoist or Mini Japanese Silk?
- Why we stock Inoar
Booking policy
- Please ensure all treatments are cancelled 12 hours in advance.
- All appointments missed without a cancellation will incur a 50% cancellation fee.
- Please ensure that you arrive 5 minutes before your appointment starts.
- Late arrivals will be charged full price & time adjusted accordingly.
Frequently asked questions
Can I wash my hair straight after an Inoar Brazilian Blow Wave?
It depends on the specific treatment. Some keratin smoothing treatments ask you to wait before washing, tying or clipping your hair, and others can be washed sooner. Ask your stylist on the day and follow their instructions exactly. When you do wash, a sulphate-free shampoo and lukewarm water are generally kinder to smoothed hair and can help the result last longer.
Will a Brazilian blow wave make curly hair completely straight?
Not necessarily. Inoar states the treatment reduces volume and curl by up to 90% and frizz by up to 99%, so the aim is hair that is smoother and easier to blow dry, but results depend on your texture and condition. If you want to keep some curl, say so at the consultation, because Inoar's professional range includes keratin systems formulated for different results.
Why is the Brazilian Blow Wave priced as a range?
It is R800 - R2 800 because the price is length dependent. Long or thick hair needs more product and more time than short hair, so it sits higher in the range, while shorter hair sits lower. We confirm your price at the consultation, so mention your hair length and thickness when you call or WhatsApp to book.
How often should I redo a Brazilian blow wave?
Inoar states the result lasts 3 months when it is maintained with the correct homecare, so it makes sense to plan around that. How quickly frizz returns typically depends on how often you wash, the products you use, heat styling and sun. Book a new consultation when frizz and volume start returning, and your stylist can advise on timing for your hair.
Does the Blow Wave Bar sell Inoar aftercare products?
The Blow Wave Bar is a proud stockist of Inoar products. Ask your stylist which Inoar home care suits your hair after a Brazilian Blow Wave, since Inoar links its 3 month result to correct homecare. Stock can change, so call or WhatsApp 083 573 0982 to check what is available before you visit.
